The Smart Training Company
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E: hello@thesmarttrainingcompany.co.uk

T: 0800 6129324

Who we are

We are passionate hospitality professionals who genuinely love the industry we are in. Experts in our chosen specialist area, combined with an ability to communicate enables us to motivate individuals and teams. Through engaging and interactive workshops, training, coaching and eLearning we achieve tangible results…
Who We Are

Who we are

We are passionate hospitality professionals who genuinely love the industry we are in. Experts in our chosen specialist area, combined with an ability to communicate enables us to motivate individuals and teams. Through engaging and interactive workshops, training, coaching and eLearning we achieve tangible results…
  • Jo Woods

    Jo Woods

    Hospitality Training Consultant

    An experienced consultant who has worked in all aspects of Front of House, and Meetings and Events Sales and Revenue Management for over 30 years.

    “My passion lies in Revenue Management for Meetings & Events and during the last 15 years of my career I have been involved in national training and consultancy roles for various venues, individual hotels and both hotel chains and management companies throughout the UK.”

    The way I approach my work is completely guest focused; to motivate and inspire individuals and teams to be the best that they can be whilst managing their ‘space’ more profitably.”

    E: jo@thesmarttrainingcompany.co.uk

    T: 07525 157 511

    Email Me >

  • Sarah Brickwood MIH

    Sarah Brickwood MIH

    Hospitality Training Consultant

    An award-winning Learning and Development professional with 20 years in the Hospitality and Leisure Industry and experience within Reception, Reservations and Sales.

    “Having worked in national training and support management roles for two large UK hotel chains and managing training teams, this led to setting up my own training business in 2008.”

    “I love working with hospitality businesses to support them to achieve their goals and enjoy building relationships with team members at all levels. The best part of my job is spending time with an individual team member, a team or a business and seeing the difference it makes once they have built the skills and confidence to deliver.”

    E: sarah@thesmarttrainingcompany.co.uk

    T: 07833 246 000

    Email Me >

  • Jen MacPherson AssocCIPD

    Jen MacPherson AssocCIPD

    Hospitality Training Consultant

    An experienced trainer with 20 years in the Hospitality Industry specialising in Leadership Development and Guest Service with particular expertise in the Food and Beverage sector.

    “I spent the early part of my career in hotels and restaurants progressing from supervisory to managerial roles within the industry. For the past 12 years I have been training, coaching and developing teams and individuals from both small companies and large organisations with multiple sites across the U.K.”

    “I am passionate about guiding and supporting teams and individuals to achieve their objectives and in turn their business goals in this energetic and fast paced industry. I find it both inspiring and rewarding to see the enjoyment someone experiences as they develop the confidence and skills needed to progress along their career journey in hospitality.”

    E: jen@thesmarttrainingcompany.co.uk

    T: 07977 503 749

    Email Me >

  • Rose McDonald

    Rose McDonald

    Hospitality Training Consultant

    An experienced Meetings and Events professional who has worked in all aspects of Operations, Meetings and Events, Sales and Marketing and Revenue Management for over 30 years.

    “I have an extensive background in restaurants, chain hotels, large and small independent venues and venue- finding agencies.”

    “I am passionate and driven to help individuals and their organisations achieve their return on objectives (ROO) and return on investment (ROI) I have a genuine passion for the Hospitality Industry and guest service and am self-motivated with an excellent ability to motivate others and communicate comfortably at all levels. I relish working equally closely within a team or with individuals and deliver the highest standards of business relationships with my clients.”

    E: rose@thesmarttrainingcompany.co.uk

    T: 07765 385 295

    Email Me >

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